Arkema WeCom is officially launched on July 1st.
Focusing on the Group's four pillars of digital transformation: Digital Excellence, Customer Interaction, New Business Models, and Collaborative Workplace, this latest innovation will help Arkema China form a new culture of collaborative work and digital empowerment, and achieve its digital transformation objectives, namely，Business Growth, Cost Savings, Customer Excellence and Process Efficiency.
Arkema China has always been at the forefront of the Group's digitalization process. The timely adoption of WeCom enables a new digital operation model, upon which we can build a one-stop mobile platform that combines efficient office work and internal-external collaboration. This will be an important milestone in our digitalization process and will be of great significance to the entire Group.
As a new collaborative platform and mobile portal, WeCom will further enhance the office efficiency and experience of Arkema China employees by integrating OA collaboration, expense control and reimbursement, sales management, and cross-departmental participation. In addition, through upstream and downstream management, intelligent integration of customer resources, and other service support, Arkema China can further deepen the dialogue and interaction with customers and other stakeholders, and provide dynamic support and customized services to customers via digital touch points to create more value.
One-minute Visitor Application Process, Saving Time and Efforts!
Among the launched functions, Visitor Management is one of the highlights. The digital management of visitor information provides convenience for visitors, interviewees and visitor management personnel, and achieves two of its major goals: Customer Excellence and Process Efficiency.
After the launch of WeCom, visitors can now make appointments online anytime and anywhere through Visitor Management and watch videos to learn about the safety standards in advance, which will greatly reduce time spent on visiting.
Through the mobile terminal, visitor management personnel can "fast forward" the process and approve the application in one step! The interviewee can also get the visitor's information, schedule, and records in advance, to prepare for the reception and improve the efficiency of the visit!
Optimized customer experience and customized services
Arkema has been striving to provide better services to customers. This time, Arkema upgrades its service matrix by launching WeCom to bridge the "last 100 meters" of communication with customers.
Through the Arkema WeCom platform, customers can communicate with sales professionals anytime and anywhere and the overall customer experience will be comprehensively improved. Supported by the powerful data integration function of WeCom, we can provide customized solutions and suggestions according to the needs and characteristics of each customer. With one click, customers can get the introduction of the latest and most complete product portfolio, which will efficiently promote collaborative cooperation!
In 2018, Arkema launched its official 1688 flagship store and has been an active e-commerce player through brand site upgrading and other means. Last year, Arkema also held localization events such as Digital Day to cultivate digital culture and thinking. This year it has been forging ahead in the areas of digital manufacture and digital empowerment.
The launch of WeCom marks Arkema China's continuous exploration in the digitalization field. Looking ahead, we will continue to unlock and optimize more content modules and application scenarios in accordance with actual situations and needs! Please stay tuned!